McDonald's ad agency recently put together a campaign for their coffee. They had a two-week promotion with posters placed on subway trains that said "Looks like someone could use a free coffee". They gave away free coffee during these two weeks.
But, they really got people's attention by hiring people to sleep directly under the posters - adding humor and making their ad stick out. Do you think it would be hard to find people to sleep for a paycheck?
1 comment:
Okay, you are right, this is pretty funny. What a job!!! I like it!
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